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4 APIs to For Your Personalized Videos

4 APIs to For Your Personalized Videos

One valuable feature of Personalized Videos is the ability to automatically pull data directly into a video from APIs. This saves time and effort of collecting and processing data for each video. Below are four great APIs that are sure to improve viewer engagement of videos!

 

#1 Open Weather

Open weather API provides the ability to get the current and forecasted weather anywhere in the world. There are two great uses for this type of API. The first is to simply show the current/forecasted weather of the viewer directly in the video. A second option is to change the intent of the […] Read more

Why Your Saas Product Needs Personalized Videos!

Why Your Saas Product Needs Personalized Videos!

Saas products have one major advantage that is inherent in their user base:

Users Expect Feedback!!

This feedback can be manifested in the form of suggestions based on usage or utilization statistics for the usage of the product. Regardless of specifics, the feedback is based on data that is collected from the users. Unlike other products and platforms, Saas users expect the product to not only collect this data, but also use it to enrich their experience and utilization of the product through feedback and suggestions. Because this is such an important aspect, the medium that the feedback is provided […] Read more

How to Effectively Create a Personalized Video

How to Effectively Create a Personalized Video

There are two types of personalized elements in any well crafted personalized video. The first is an obvious element that you want your viewer to recognize. The second is a subtle element that the viewer may not notice are personalized to them. It is important to have the correct balance between these two types of personalized elements. A correct balance allows the viewer to feel comfortable, but also engaged. So how do you identify subtle and obvious elements to be used and then balance them?

 

Obvious Personalization Elements

Obvious elements are the hardest to get right because they are by nature very personal. The rule of […] Read more

Should You Create Videos or Personalized Content? Why Not Both?

Should You Create Videos or Personalized Content? Why Not Both?

Marketing leaders are all talking about two major trends in marketing content. Half the industry is clamoring over how to best use Video content in their marketing strategy. Meanwhile, the other half is focused on personalizing traditional content. Although these are both accepted marketing strategies, there is a third which is less adopted but more powerful. Personalized video content combines the advantages of both Video and Personalization to create something that is immediately engaging and at the same time relevant to the individual. To understand the value in personalizing videos, it is important to understand the value of each of these strategies separately.

Video

Video […] Read more

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